Implications of Underrepresentation for Female Fashion Consumers |
Oct 4, 2020 |
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You can watch my presentation for ACR 2020 conference on "Implications of Underrepresentation for Female Fashion Consumers". Let me know your thoughts!
In a fashion scene dominated by Western looks, the idea of ideal beauty became more substantial for minority women. Therefore, this study investigates the fashion consumption experiences of a divergent group of women and the way they read the physiological, social and psychological consequences of underrepresentation in the fashion industry.
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